The Winners! – Peterborough PR & Media Awards


Representatives from across the Peterborough and Cambridgeshire PR, Media and Communication industries joined together for our annual celebration.

The annual event was postponed from its regular date in December due to Covid and this year’s event took place inside Peterborough United FC’s Weston Homes Stadium. We celebrated those working in PR, digital media, marketing and journalism across Peterborough and Cambridgeshire.

During the event, John Bridge OBE DL, was presented with the Lifetime Achievement award for his contributions to local businesses, charities and growth opportunities to the region.

We saw other winners including Peterborough Telegraph, Peterborough United FC, Peterborough Unlimited, Peterborough Positive, Nene Park Trust, South Cambridgeshire District Council, Peterborough City Council and Cambridgeshire County Council in categories ranging from Rising Star to Communications Team of the Year.

Rachel Wild, Managing Director at Athene Communications, spoke at the event and presented Mr Bridge OBE with the award on the night.

Speaking about the event, Rachel said: “We think it’s important to reflect on what has been achieved by those working hard often behind the scenes to promote the city and region and the various great projects going on in and around it. I would like to extend my congratulations to all those nominated and to all of the winners.

“There has been some brilliant communications work carried out, especially during Covid times, so we really wanted to highlight the contributions that have been made to our city throughout this difficult period. Thank you to everyone who was in attendance, it was a wonderful evening and it was great to be able to hold it in person – we look forward to celebrating more positive work like this in the future.”

Mr Bridge was Chief Executive Officer of the Cambridgeshire Chamber of Commerce for 17 years and recently retired from this position. During his time in office, Mr Bridge played a major role in driving the region’s economic success, engaging with local businesses by expanding global trade opportunities to ensure that businesses always have the support, services and connections to thrive.

In particular, Mr Bridge’s defining legacy can be seen as the £1.5 billion upgrade of the A14 dual carriageway, which John campaigned tirelessly for.

Here are the winners and highly commended entries!

Internal Communications Campaign of the Year

  • Winner – Peterborough City Council and Cambridgeshire County Council – Wellbeing support for staff during the pandemic campaign

Communications Campaign of the Year

  • Winner – Peterborough Positive – campaign to adopt a Business Improvement District (BID) in Peterborough City Centre
  • Highly Commended – Nene Park Trust – Ferry Meadows Fox Play communications campaign

Community Contribution of the Year

  • Winner – Peterborough Unlimited and Peterborough Telegraph – joint campaign

Rising Star

  • Winner – Paolo Iantosca
  • Highly Commended – Ben Jones (Peterborough Telegraph)

Communications Team of the Year

  • Winner – Peterborough United
  • Highly Commended – South Cambridgeshire District Council

Lifetime Achievement Award

  • Winner – John Bridge OBE DL